In this letter Cephas lays out his vision for a better Britain for the Black community and for us all. He touches on what has been happening in the UK and the global awakening that took place in 2020 from a personal perspective, in form of a letter to his son. Following the birth of his son, Cephas took this letter to leaders within his network as a manifesto for change and as a letter introducing the vision and need for the Black British Network.
The following list of executives, industry leaders and allies have read 'Letter to Zion' and committed their time, resources and organisations to stand with us as we drive targeted change focused on the Black community in the UK and ending systemic racism. We are looking for allies who are not afraid to have candid and constructive conversations that lead to dismantling systemic racism and creating an equal playing field for the economic advancement of the Black community in the UK.
Our aim is to use our collective influence and strategic position to keep the conversation going beyond moments of trauma and public traction whilst taking brave, tangible and meaningful steps to create the change we need to see.
All leaders listed have read Cephas Williams letter to his son, Zion and have committed to the BBN's 4 Key Deliverables using their influence and business' to support Cephas' mission and the legacy of the BBN not just for a moment in time, but for the long run.
Allies & Leaders Signed Up
Strategic Partnership Solutions Ltd
Museum of London
The Co-op Group
Co-founder & Chair
CEO / Co-founder
O2 (Telefonica UK)
UK Chair & Managing Partner UK&I
Artistic Director & Chief Executive
Saatchi & Saatchi
Columbia Thread Needle
Clear Channel UK
Clear Channel Outdoor
Global Vice Chair, Sustainability
Senior Managing Director
Somerset House Trust
President, Marketing Division & Chairman, Cannes Lions
Jude Kelly CBE
The WOW Foundation
Founder & Director
CEO, UK & Europe
The Marketing Society
Global Executive VP Marketing
The B Team
CEO & Chief Change Catalyst
Imagine if all our major companies and their executives stood together, to support the Black community in the UK to priorities our economic advancement and the eradication of systemic racism. Imagine if we stopped paying lip service and put our money and our resources where our mouths and hearts seem to be. If we kept the momentum and energy that came after the murder of George Floyd in 2020, so that it does not take for the death of another Black person before we see the true state of the landscape toward Black people again. We need to act now and come together to create seismic and authentic change, change that will last. What if we had an alliance, a network of leaders and leading companies standing shoulder to shoulder with the Black community, not saying 'we are perfect' but saying 'we will honestly and wholeheartedly work together with the Black community, to ensure that 20 years from now, the next generation of Black people have a level playing field in the UK'. Imagine the change we would see if we centralised the conversation and worked together.
Together We Are Stronger.
This is a list of the companies that have signed up to be part of our Roundtable Conversations & The Black Paper. Working with the BBN to collectively dismantle systemic racism and create an equal playing field for the economic advancement of the Black community in the UK. Using their business, resources and our combined networks to drive this agenda forward together.
BBN Corporate Members
Together We Are Stronger
"What we saw in 2020 globally had the power to turn the tide and has been like nothing I've ever seen before. In the UK we've seen enlightened soft power stood next to Black renascence, and our non-Black allies in their thousands standing with us and marching. However, no matter how impactful a moment or protest feels, the success of any march or demonstration is defined by the call to action and what comes next."
Founder, The Black British Network